MOLD-A-RAMA (moldarama) machine made in 1964 by Mold-A-Rama, Inc. for New York World's Fair, and Seattle World's Fair in 1962, is restored to its original glory to reissue souvenirs last seen half a century ago. MOLD-A-RAMA machine made in 1964 by Mold-A-Rama, Inc. for New York World's Fair, and Seattle World's Fair in 1962, is restored to its original glory to reissue souvenirs last seen half a century ago.

MOLDVILLE.com

Experience the souvenir fun of the 60s & 70s again, for the first time...

(MOLDVILLE is not affiliated with Mold-A-Rama, Inc. of Chicago, IL nor with the 1960s company Mold-A-Rama, Inc. of Los Angeles,  original operator of the "Disneyland Toy Factory.")

Website last updated:  04-18-2016

Club-A-Rama v2.0

WEEK 48


 

T

his machine is a beauty. It has the original red/yellow deck with original Disney posed wire figures in various positions about deck, e.g., pushing the mold halves closed, riding the dispensing shovel, pointing to the finished figure, etc. The original RED Disney delivery door is beautifully intact over the delivery box.

 

This particular machine was built just before the '64 NY World's Fair, and was last used in 1976. When retired it was producing Pluto Disney figures, the Pluto mold being on the machine and some original old-wax Pluto figures being found strewn about inside the machine.

 

The MOLDVILLE Mold-A-Rama machine has many, many, many original molds with it. (Not the wax figures;  I'm talking about the aluminum mold halves themselves that push together to make the MAR figures.)

 

For those inquiring minds, the best information is that the Disneyland Toy Factory Mold-A-Rama machines were NOT ever at Disneyland. But they most certainly WERE at the 1964 New York World's Fair, used to mold various Disney characters, and of course the '64 NY World's Fair symbol- the UNISPHERE!

 

Question is: What to do with this vintage, beautiful, all-original, operating machine?

 

While this thought can change depending upon interest, the initial idea is to make figures for those interested, change the mold each week, and offer a 'subscription' for a years' worth of figures. That would be 52 figures, perhaps shipped monthly, including some otherwise commonly seen figures, some not-so-commonly seen figures, and most importantly some EXTREMELY RARELY SEEN figures. While the exact figures to be molded will not be disclosed ahead of time, the rarest molds to be used include molds used at:

     '62 World's Fair in SEATTLE

     '64 World's Fair in NEW YORK

     '67 EXPO in MONTREAL

     Mann's Chinese Theatre in HOLLYWOOD at movie premiers

 

Each week, on Moldville Mondays, I hope to post a VIDEO clip of the Moldville Mold-A-Rama making that week's featured figure. All those who are subscribed will receive that figure (and subsequent figures). To provide incentive to subscribe beforehand and not wait until a desirable ultra-rare figure is announced, each new figure will be molded only for those who are already subscribed-and only one per subscription. I hope to provide the look and feel-and excitement-of discovering a Mold-A-Rama machine and the magical figure it brings to life.

 

If/when I get REALLY up to speed (and gain sufficient interest), I may provide some original AUDIO tracks from the Mold-A-Rama machines circa 1960s. This audio was output from a tape player either as an 'attract' mode to randomly attract a passerby, or continuously.

 

The Moldville Mold-A-Rama is based in Washington, DC, in a location probably 500+ miles from the closest operating Mold-A-Rama machine.

 

Please, PASS THE WORD! Let me have your thoughts at MoldvilleMoldarama@gmail.com. The more interest there is, the more likely this is to happen! And soon!

 

The subscription price is looking like it will be set at a mere $5 per week (plus nominal monthly shipping.) Remember, you'll want to subscribe quickly and not miss out on any Moldville Mondays. I plan to start with a bang! If you miss any given week because you haven't yet subscribed, you will have missed your opportunity to own that week’s figure, which very well may have been one of the many extremely rare figure

COAL CAR TRAIN

1967-69

Hiawatha, The Milwaukee Road

Brookfield Zoo, Brookfield, IL


This is what I refer to as the COAL CAR TRAIN (as opposed to what I call the STEAM TRAIN which is shorter because it doesn't have the coal car - and much more common.)


An extremely rare look at the original plaster casting from which the COAL TRAIN moldset was made!  (Also seen in the image is the STANDING FRANKENSTEIN casting, and the GIRAFFE casting!)


 

 

 

 

 

 

The source of the COAL CAR TRAIN had been a mystery for many years, but I think research by a good friend of MOLDVILLE (Alex Webb) who is writing a fantastic book on the subject of the original Mold-A-Rama, has solved the mystery.  The emblem on the cab door is the emblem used by THE MILWAUKEE ROAD of the HIAWATHA trains in the 1930s and into the 1950s.  (See below images.)

 

(This image courtesy Alex Webb, who if you don't know already is currently writing a fantastic book on the original Mold-A-Rama figures!)


This advertisement from 1945 shows in the lower left the same unique emblem from the cab door of the COAL CAR TRAIN.


 

 

 

 

Here's an advertisement from 1935.  Interestingly, in my research I haven't been able to locate any advertisement or other materials using this symbol dated later than around 1952, which leads me to another possibility...


 

 

 

 

 

 

... the OTHER symbol on the COAL CAR TRAIN - the slanted square one on the side of the coal car, appears to be quite similar to the logo of a SOO LINE train, but it says "THE MILWAUKEE ROAD".


This is the "Hiawatha" Milwaukee Road #1 on one of her first runs at Brookfield Zoo in 1969.  (Source Alex Webb, and discoverlivesteam.com)



The STEAM TRAIN (not the COAL CAR TRAIN) was vended in the 1990s at Travel Town.  This photo, from the early 1990s, was taken of the machine at Travel Town, which is in the Griffith Park area of Los Angeles, CA (Griffith Park Observatory is up the mountain from Travel Town.) 


The COAL CAR TRAIN moldset is unnumbered, most likely dating it to the 1967-1969 era of MOLD-A-RAMA.


And the best part - the COAL CAR TRAIN GLOWS in the dark!!


Disclaimers:  The color and/or exact condition of the MOLD you get in the CLUB-A-RAMA may or may not be as shown.  Not for children under 3.


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