MOLDVILLE.com

Experience the souvenir fun of the 60s & 70s again, for the first time...

(MOLDVILLE is not affiliated with Mold-A-Rama, Inc. of Chicago, IL nor with the 1960s company Mold-A-Rama, Inc. of Los Angeles,  original operator of the "Disneyland Toy Factory.")

Website last updated:  04-18-2016

Club-A-Rama Week 39:


 

T

his machine is a beauty. It has the original red/yellow deck with original Disney posed wire figures in various positions about deck, e.g., pushing the mold halves closed, riding the dispensing shovel, pointing to the finished figure, etc. The original RED Disney delivery door is beautifully intact over the delivery box.

 

This particular machine was built just before the '64 NY World's Fair, and was last used in 1976. When retired it was producing Pluto Disney figures, the Pluto mold being on the machine and some original old-wax Pluto figures being found strewn about inside the machine.

 

The MOLDVILLE Mold-A-Rama machine has many, many, many original molds with it. (Not the wax figures;  I'm talking about the aluminum mold halves themselves that push together to make the MAR figures.)

 

For those inquiring minds, the best information is that the Disneyland Toy Factory Mold-A-Rama machines were NOT ever at Disneyland. But they most certainly WERE at the 1964 New York World's Fair, used to mold various Disney characters, and of course the '64 NY World's Fair symbol- the UNISPHERE!

 

Question is: What to do with this vintage, beautiful, all-original, operating machine?

 

While this thought can change depending upon interest, the initial idea is to make figures for those interested, change the mold each week, and offer a 'subscription' for a years' worth of figures. That would be 52 figures, perhaps shipped monthly, including some otherwise commonly seen figures, some not-so-commonly seen figures, and most importantly some EXTREMELY RARELY SEEN figures. While the exact figures to be molded will not be disclosed ahead of time, the rarest molds to be used include molds used at:

     '62 World's Fair in SEATTLE

     '64 World's Fair in NEW YORK

     '67 EXPO in MONTREAL

     Mann's Chinese Theatre in HOLLYWOOD at movie premiers

 

Each week, on Moldville Mondays, I hope to post a VIDEO clip of the Moldville Mold-A-Rama making that week's featured figure. All those who are subscribed will receive that figure (and subsequent figures). To provide incentive to subscribe beforehand and not wait until a desirable ultra-rare figure is announced, each new figure will be molded only for those who are already subscribed-and only one per subscription. I hope to provide the look and feel-and excitement-of discovering a Mold-A-Rama machine and the magical figure it brings to life.

 

If/when I get REALLY up to speed (and gain sufficient interest), I may provide some original AUDIO tracks from the Mold-A-Rama machines circa 1960s. This audio was output from a tape player either as an 'attract' mode to randomly attract a passerby, or continuously.

 

The Moldville Mold-A-Rama is based in Washington, DC, in a location probably 500+ miles from the closest operating Mold-A-Rama machine.

 

Please, PASS THE WORD! Let me have your thoughts at MoldvilleMoldarama@gmail.com. The more interest there is, the more likely this is to happen! And soon!

 

The subscription price is looking like it will be set at a mere $5 per week (plus nominal monthly shipping.) Remember, you'll want to subscribe quickly and not miss out on any Moldville Mondays. I plan to start with a bang! If you miss any given week because you haven't yet subscribed, you will have missed your opportunity to own that week’s figure, which very well may have been one of the many extremely rare figure

Political

DONKEY

1964


This week we make what I originally thought was a figure that looked much like the Donkey from SHREK (though made decades earlier.)  But after asking my usual knowlegable sources and operators about where it might have been originally used, I got the usual mentions of zoos, etc.  But also one former operator answered that "I know the DONKEY was used in political years & zoos, etc."  Upon hearing that I instantly referenced my exclusive compilation of moldset numbers (which has been invaluable in dating these moldsets).  Guess what other figure was made at exactly the same time as the DONKEY - the LARGE ELEPHANT!!  The DONKEY is numbered 1135 and the LARGE ELEPHANT is numbered 1136.  I said "I'll be damned!"  That's it!  The original use of the DONKEY (and the LARGE ELEPHANT) were for POLITICAL purposes! 

The 1964 REPUBLICAN NATIONAL CONVENTION took place in the COW PALACE in SAN FRANCISCO, CA, July 13-16.  (Of note was the Keynote speaker at that convention:  RONALD REAGAN, who officially became a Republican during that election, and which is believed to be the start of his political career.)

The 1964 DEMOCRATIC NATIONAL CONVENTION took place in the ATLANTIC CITY CONVENTION CENTER in ATLANTIC CITY, NJ.  Attorney General ROBERT F. KENNEDY introduced a short film in honor of his assassinated brother, after which the delegates erupted in 22 minutes of uninterrupted applause.

SAN FRANCISCO and ATLANTIC CITY both had numerous MOLD-A-RAMA machines in place, making the possibility of their conversion for use as DONKEY and LARGE ELEPHANT machines at least while conventioneers were in town (though this is total conjecture on my part.)  SO, my bet is that the original use of the DONKEY was in ATLANTIC CITY during the 1964 Democratic National Convention, and that the original use of the LARGE ELEPHANT was in SAN FRANCISCO during the 1964 Republican National Convention.


San Antonio, Texas, c1980, courtesy Gary Hunt,during the 50c era.  Sign reads "ENGRAVED SOUVENIR BIOLOGICAL GARDENS."

Gary remembers MOLD-A-RAMA machines being at the 1968 HEMISFAIR in San Antonio, TX. 



Above are two different (yet similar) donkeys by the JH MILLER MFG CO. made c1957.  The difference in the underside evidencing different developmental stages of the Mold-A-Rama machine is quite fascinating to me.



 



The DONKEY moldset dates to very early 1964, and was made at exactly the same time as the LARGE ELEPHANT (based on numbering).



There are quite a few original DONKEY moldsets (as well as quite a few original large ELEPHANT moldsets.)  One interesting engraving on one of the surviving DONKEY moldsets says "PUERTO RICO" on the front and "EL SAFARI" on the rear.  Another says "WORLD OF MINIATURE HORSES."


 

 

 

There's a coin slot indent on the donkey's back (though it doesn't have the usual "CUT OUT" lettering within the slot.)


Politics would be much better off if the DONKEY and ELEPHANT spent more time kissing and less time arguing . . ..


Disclaimers:  The color and/or exact condition of the MOLD you get in the CLUB-A-RAMA may or may not be as shown.  Not for children under 3.


Please visit the facebook page called 'Moldville', and 'LIKE' it, to keep up to date: http://www.facebook.com/pages/MOLDVILLE/156515454416041?success=1


If YOU would like to own this very moldset (and perhaps even include a fully operating MOLDVILLE machine to go with it) so you can reissue your own souvenirs from 50 years ago, please email MoldvilleMachine@gmail.com TODAY - before someone else beats you to it!