MOLDVILLE.com

Experience the souvenir fun of the 60s & 70s again, for the first time...

(MOLDVILLE is not affiliated with Mold-A-Rama, Inc. of Chicago, IL nor with the 1960s company Mold-A-Rama, Inc. of Los Angeles,  original operator of the "Disneyland Toy Factory.")

Website last updated:  06-14-2017

Club-A-Rama Week 7:

CLOCK OF THE NATIONS

1963

Rochester, NY


 

T

his machine is a beauty. It has the original red/yellow deck with original Disney posed wire figures in various positions about deck, e.g., pushing the mold halves closed, riding the dispensing shovel, pointing to the finished figure, etc. The original RED Disney delivery door is beautifully intact over the delivery box.

 

This particular machine was built just before the '64 NY World's Fair, and was last used in 1976. When retired it was producing Pluto Disney figures, the Pluto mold being on the machine and some original old-wax Pluto figures being found strewn about inside the machine.

 

The MOLDVILLE Mold-A-Rama machine has many, many, many original molds with it. (Not the wax figures;  I'm talking about the aluminum mold halves themselves that push together to make the MAR figures.)

 

For those inquiring minds, the best information is that the Disneyland Toy Factory Mold-A-Rama machines were NOT ever at Disneyland. But they most certainly WERE at the 1964 New York World's Fair, used to mold various Disney characters, and of course the '64 NY World's Fair symbol- the UNISPHERE!

 

Question is: What to do with this vintage, beautiful, all-original, operating machine?

 

While this thought can change depending upon interest, the initial idea is to make figures for those interested, change the mold each week, and offer a 'subscription' for a years' worth of figures. That would be 52 figures, perhaps shipped monthly, including some otherwise commonly seen figures, some not-so-commonly seen figures, and most importantly some EXTREMELY RARELY SEEN figures. While the exact figures to be molded will not be disclosed ahead of time, the rarest molds to be used include molds used at:

     '62 World's Fair in SEATTLE

     '64 World's Fair in NEW YORK

     '67 EXPO in MONTREAL

     Mann's Chinese Theatre in HOLLYWOOD at movie premiers

 

Each week, on Moldville Mondays, I hope to post a VIDEO clip of the Moldville Mold-A-Rama making that week's featured figure. All those who are subscribed will receive that figure (and subsequent figures). To provide incentive to subscribe beforehand and not wait until a desirable ultra-rare figure is announced, each new figure will be molded only for those who are already subscribed-and only one per subscription. I hope to provide the look and feel-and excitement-of discovering a Mold-A-Rama machine and the magical figure it brings to life.

 

If/when I get REALLY up to speed (and gain sufficient interest), I may provide some original AUDIO tracks from the Mold-A-Rama machines circa 1960s. This audio was output from a tape player either as an 'attract' mode to randomly attract a passerby, or continuously.

 

The Moldville Mold-A-Rama is based in Washington, DC, in a location probably 500+ miles from the closest operating Mold-A-Rama machine.

 

Please, PASS THE WORD! Let me have your thoughts at MoldvilleMoldarama@gmail.com. The more interest there is, the more likely this is to happen! And soon!

 

The subscription price is looking like it will be set at a mere $5 per week (plus nominal monthly shipping.) Remember, you'll want to subscribe quickly and not miss out on any Moldville Mondays. I plan to start with a bang! If you miss any given week because you haven't yet subscribed, you will have missed your opportunity to own that week’s figure, which very well may have been one of the many extremely rare figure


 



The CLOCK OF THE NATIONS was the centerpiece of the Midtown Plaza in Rochester, NY.  The Midtown Plaza was a $30 million shopping center smack in the middle of Rochester, built in 1962 without any federal financial aid.  It had a structured louvered ceiling, and was air conditioned, with a 2000 car garage, 50 shops, a half-dozen restaurants, and an 18-floor office building topped by a three-story, 78-room hotel.  To get commercial traffic out of the way of customers, a delivery tunnel was built beneath the stores.  In the spacious, columned malls and arcades it had gardens and sculptures.  To add a town-square touch, it included sidewalk cafes, and planted trees with benches beneath them.  The Midtown Plaza was glamorous, and patrons got "all gussied up to have lunch downtown and make a real shopping spree out of it."  As a centerpiece a big central clock was ordered, which became the basis of the local social scene to "Meet me under the clock."


One reader of the RochesterSubway.com blog on facebook who caught our webpage remembers having a vintage one of these wax plastic souvenirs in her home.  She remembers the MOLD-A-RAMA machine being in the center of the Midtown Mall, near the CLOCK OF THE NATIONS.  She also remembers her vintage souvenir being blue!


The big central clock was commissioned to Dale Clark.  Dale created a clock that contains puppetry, and at every hour provided shoppers with a little "show" keyed to a different nation.  The clock was named the CLOCK OF THE NATIONS.  It mimicks the village clock typically found in outdoor European markets.  As an early promotional brochure described it: "As the plazas of Europe, from the days of the Renaissance, have traditionally been enlivened by the village clock, so Midtown Plaza-America's first downtown 'Galleria'-features the CLOCK OF THE NATIONS to mark the time of the day with a colorful pageant.  The clock consists of twelve rotating states, each depicting one of "the twelve major cultures of the world: IRELAND, PUERTO RICO, SCOTLAND, JAPAN, THAILAND, POLAND, ITALY, CANADA, GERMANY, ISRAEL, NIGERIA and the UNITED STATES.  Every hour the CLOCK OF THE NATIONS plays the national anthem of the associated country.


Sculptor DALE CLARK was commissioned to create the CLOCK OF THE NATIONS nearly 50 years ago.  Check him out at his website: www.stupidwise.com.

 



EPILOGUE:  A significant piece of art in 1963, the original puppetry of the CLOCK OF THE NATIONS was not well maintained and was replaced in the mid-1970s with the work of a local housewife. 

Sadly, Rochester's Midtown Plaza closed its doors to the public for the last time July 29, 2008, and was demolished in 2010.  But thankfully a new home for the CLOCK OF THE NATIONS was found:  it is currently displayed at the Greater Rochester International Airport.  Though the CLOCK OF THE NATIONS was scheduled to be moved to the TOM GOLISANO CHILDREN'S HOSPITAL in Rochester, NY in 2012, we are told that a lack of space at the hospital has stopped those plans.


1963-2008

Midtown Plaza, Rochester, NY

2008-present

Rochester International Airport, Rochester, NY



Disclaimers:  The color and/or exact condition of the MOLD you get in the CLUB-A-RAMA may or may not be as shown.  Not for children under 3.



 


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If YOU would like to own this very moldset (and perhaps even include a fully operating MOLDVILLE machine to go with it) so you can reissue your own souvenirs from 50 years ago, please email MoldvilleMachine@gmail.com TODAY - before someone else beats you to it!


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